BACKGROUND

Buying a property should be more than a transaction; it’s the beginning of a lifetime of value. That’s why Frasers Property offers the most generous care and rewards program – Prosperity.

Prosperity Properties
CHALLENGE

Previous customers told us that the property development stage can be a little ambiguous and that they would like to hear more about the progress of their new home or investment.

Prosperity Dashboard
SOLUTION

The Prosperity Tracker gives customers timely insights into the status of their new property, with live updates keeping them informed and included at all times.

Prosperity Property Tracker
Prosperity grid layout
DESIGN SPRINTS

We created the Prosperity proposition design by breaking down three high level themes into six design sprints. We then refined the low-fiedelity prototypes into high-fidelity designs.

REWARDING EXPERIENCE

Fraser Property customers get access to exclusive rewards for future property purchases, referral incentives, and an enviable range of benefits from national and global brands.

Prosperity Benefits
Prosperity CoCo
Prosperity Releases
Prosperity Release
CREDITS

Lisa Reed / National Digital Marketing Manager
Vaughan Moffitt / Lead Interaction Designer
Marsha White / UX Manager
Peter Drew / Architectural Rendering
Dean Spinks / Senior UX Designer